All posts by Alex

Blitzhacks: The 9 Triangles Module

How Many Triangles

If your mind works like mine, you look at this image, and the first question that comes to mind is: “How many triangles are in this figure?” If you relate, then you now know that there are 13 triangles: 1 large, 3 medium, and of course 9 small (unit) triangles.

After refocusing my lens I realized that this was what I was looking at.

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Now we see the 9 Triangles in the training module. So again, if your mind works like mine, you now ask yourself:

“What is this? How does it work? How will this apply to me?”

For those of you who are about to work your way through the training modules, I will not be answering these questions for you, because that’s what the module is for. Instead I would like to guide you in a way that helped me get the most out of my “9-Triangles” training.

Tip 1: Take It Seriously

Not all jobs, and therefore job trainings are created equally. My first paid job was working for a precision auto-detailing company and my responsibilities were essentially to wash cars. Yeah, the cars were high end, but really there wasn’t anything new about the way the cars were being washed. Coming up through the modules was different though…I had never seen anything like the 9 Triangles before, and made it a point to take them very seriously. I have found that they are referenced and applied often and furthermore compose the machinery that drives successful projects.

Tip 2: Write It All Down

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If you are the type of person who can absorb information via photographic memory, absorb on, you are blessed.

If you are the remaining majority looking to commit this to memory, I suggest you write it all down as you move through the training. We all know studies show that writing things down helps us to learn, but it will also be handy to have notes to quickly refer to down the road as you continue learn and hear terms such as MAA and CID, which you will be expected to understand.

Tip 3: Think Conceptually. Think Application.

What good is the information we learn if we don’t see how to apply it right? The triangles are subdivided into groups of 3 letter acronyms all holding their own importance in the process. They are less concrete single word definition and more so flexible terms that hold applications in many circumstance. As you work through each specific triangle and what its constituents represent, think about how they could be applied.

For MAA – (Metrics, Analysis, Action), an example that I considered was a data set for a Facebook ad by Starbucks during the holiday season. We observe metrics and analyze them to find that they point to a higher conversion rate when content contains the words “holiday” and “spice latté” and is targeted to teenage girls who live in the suburbs. We then make these metrics and analytics actionable by throwing more money at these ads leading to a measurable spike in pumpkin spice lattés sold. Have fun with it!